Travelling textiles
A sustainability roadmap of
natural fibre garments
May 2009
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 2
© St James Ethics Centre
This report has been prepared by Emer Diviney and Serena Lillywhite at the Brotherhood
of Laurence Sustainable Business Unit.
Brotherhood of St Laurence
67 Brunswick Street
Fitzroy Vic. 3065
ABN 24 603 467 024
Ph: (03) 9483 1183
www.bsl.org.au
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 3
© St James Ethics Centre
Contents
Acknowledgments 5
Summary 6
Introduction 6
Key findings 7
The way forward 11
Recommendations 12
Introduction 14
Brotherhood of St Laurence 14
Gorman Industries 15
Understanding the clothing industry 15
Corporate responsibility and “sustainability” 17
Developing tools for responsible business practice 18
Roadmap methodology 19
How we went about it 19
Who we spoke to 20
Overview of the garment supply chain 22
The clothing industry roadmap 22
Key sustainability issues in the garment sector 23
Case study: Gorman 28
Who is Gorman? 28
The Gorman roadmap: Merino Tee and Forest Dress 29
Unpicking the garment roadmap 32
Design and production management 32
Wool and cotton cultivation 34
Processing raw materials and yarn manufacturing 39
Knitting and weaving 43
Fabric processing 45
Cut make and trim 48
Retailing and wholesaling 51
Consumer use 55
Textile waste and disposal 56
Freight 58
Towards sustainable garments 60
Garment industry drivers 60
Sources of information 61
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 4
© St James Ethics Centre
Tools and resources 62
Role of government 62
Conclusions 65
Recommendations 67
Glossary of selected certification standards 68
References 71
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Acknowledgments
The authors would like to thank those who have contributed to the research and
production of this report. First and foremost, we are grateful to Gorman for agreeing to
participate in the project and open up their supply chain for mapping purposes. This
required considerable trust on their part and further demonstrated their commitment to
responsible business practice
Secondly, we thank the people we consulted:
those at different stages of the supply chain (Lisa Gorman and Elita Pyburne at
Gorman; Paul Norriss of Un-available; Minh Le; staff at Levatex; Russell Woodley at
Levana; Tosh Szatow at Tosh Enterprises; Phoebe Croyle and Felicity Mc Donald at The
Merino Company) and others in the garment sector and related bodies (Jo Kellock,
TFIA; Kerryn Caulfield, TTNA; Michelle Hayward, VECCI; Tommy Clarke, NoSweatShop
Label; Cameron Neil, Fairtrade Association Australia and New Zealand; Diana Klein and
Sue Thomas, RMIT Fashion; Tim Connor , Oxfam Australia; Elizabeth Macpherson, TCFUA
(Vic).
Finally we acknowledge our project collaborators: Green Capital (Irmine van der Geest
and Danielle Domone), NetBalance (Alan Dayeh, Nadine Botzenhart and Ro
Coroneos), St James Ethics Centre (Rosemary Sainty and Suzanne Granger) and project
consultant, Peter Davies from the UK Sustainable Development Commission. We would
also like to acknowledge the editorial expertise of Deborah Patterson (Brotherhood of
St Laurence) and design assistance from Miriam Steenhauer.
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 6
© St James Ethics Centre
Summary
Introduction
Corporate responsibility and good governance are increasingly recognised as
fundamental to business. They are systems which require the development of policy
and practice to address the social and environmental implications of day-to-day
operations. While many large enterprises have made significant progress, for small and
medium enterprises (SMEs), challenges remain.
The Australian Government (Treasury) has funded St James Ethics Centre to promote
responsible business practice (RBP) in Australia. The Brotherhood of St Laurence (BSL) is
one of a number of organisations involved in the project. In collaboration with Green
Capital and NetBalance, a product road mapping component has been undertaken.
A product roadmap is a tool to better understand the environmental and social
impacts of a particular product throughout the supply chain, and to assess ways in
which these impacts can be mitigated. The BSL’s focus was to develop a roadmap of
the garment sector. This report and case study is the roadmap of two natural–fibre
garments. It reveals how SMEs in the Australian textile and clothing sector could be
assisted to improve their sustainability practice.
One of Australia’s well-established fashion labels, Gorman, agreed to open their supply
chain for mapping purposes. Gorman is a retailer and wholesaler with eight retail
outlets in Sydney and Melbourne and thirty-two wholesale clients, including David
Jones. Two products were chosen, the Merino Tee and the Forest Dress, which are
sourced and manufactured in Australia, Vietnam, China, Japan, and New Zealand.
Both products are made from natural (as opposed to synthetic) fibres, reflecting the
Gorman range, which mainly uses renewable textiles. The company has a reputation
for being sustainable, and has implemented a number of initiatives, including the
design and production of an organic range. The Gorman Ship Shop, a mobile store,
designed to be eco-friendly in design and function, is an interesting retail response.
They have publicly expressed concern for working conditions.
Methodology
Twelve in-depth interviews were conducted with key representatives of companies in
the Gorman supply chain (including Gorman itself), as well as relevant industry
associations, and garment sustainability experts. Additional consultation with non
government organisations and accreditation authorities was undertaken. Interviews
were not conducted with suppliers in China and Japan responsible for the processing
of raw materials and yarn manufacturing. Most notable was the unwillingness of the
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© St James Ethics Centre
Melbourne based manufacturer (Merino Tee) and the textile agent (Forest dress) to be
interviewed, despite the best efforts of Gorman.
Key findings
In order to embed responsible business practice in garment production, it is essential to
understand and disclose all stages of the chain, including fibre cultivation, textile and
clothing production, retailing, consumer use, and end of life, and to assess the social,
environmental, and economic impacts at each stage.
Although the supply chain is complex, there are SMEs already committed to sustainable
and responsible business practice. Gorman is one such company. Gorman is doing
more than most fashion labels and should be acknowledged for their initiatives. There
does however appear to be a disconnect between the broader “sustainability
aspirations” of Gorman and their mainstream business practices.
To date, Gorman has focused on the environmental impact of their business,
particularly through their fabric choices and their energy use in retail. Gorman is yet to
address the social dimensions, especially working conditions, in the cut, make, and trim
stage of production in both Australia and Vietnam. It could be argued that the Gorman
response has been strong on statement of commitment and soft on a systemic
approach to fully understand their supply chain, particularly its labour dimensions. That
said, Gorman has expressed an interest in attaining accreditation with the Home
workers Code of Practice for their Australian based manufacturing, and have
encouraged their Vietnamese manufacturer to become SA8000 accredited.
Collaboration with suppliers can contribute to innovative, sustainable garments. This
was clearly demonstrated through the partnership between Gorman and their Vietnam
supplier, Un-available, who influenced and inspired Gorman to develop their organic
range. In addition, Gorman has benefited from the direct relationship with The Merino
Company (TMC), vertically integrated business, with significant influence due to their
position as a global wool solutions company. This led to the development of the
organic Merino Tee.
Garment industry drivers
In the garment sector, the greatest driver for SMEs is business survival in a highly
competitive industry. Keeping a viable, innovative garment industry in Australia is a key
priority. Market access, developing competitive advantage, and responding to
consumer demand for ethical fashion are strong drivers of business practice. However,
the higher cost of sustainable production, consumer’s reticence to pay more for
sustainable goods, and “fast fashion” expectations remain the greatest barriers to long-
term sustainability.
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 8
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For Gorman, the environmental impact of production appears to be a stronger
sustainability driver than consideration of labour rights and human rights. This may well
be because it is easier to measure, and the climate change message has gained
momentum. However, ensuring fair and decent working conditions and investing in
human capital can significantly improve productivity, quality, efficiency, and market
access.
Current and future sustainability challenges
For the garment industry to achieve more responsible business practices, the key
sustainability challenges include:
1. Costs of sustainable production – Current limited production volumes for SMEs
do not support affordable sustainable fashion.
2. Managing relationships – Increased outsourcing, subcontracting and use of
intermediaries make it harder to uphold responsible business practices
throughout the supply chain.
3. Consumer and fashion trends – The increasing number of fashion items (on-trend
and low-cost) that are purchased and soon discarded adds to the industry’s
environmental impact.
4. Working conditions – Poor working conditions exist throughout the supply chain,
in fibre cultivation, outwork in Australia and overseas, and factories in low-wage
countries. Workers’ health and livelihoods may be at risk.
5. Energy and water consumption – The production of raw materials, yarn, textiles,
and garments are water and energy intensive.
6. Chemical and pesticide use – Intensive use of chemicals in the growing of
cotton and wool and the production and processing of yarn and textiles
impacts on the health of workers and consumers.
7. Environmental degradation – The environment may be damaged by land
clearing, over-grazing, and poor farming practices in fibre cultivation; and
contaminated by pest and disease controls used in farming and by untreated
effluents and air pollution from the textile production processes.
8. Animal welfare – Animals may be subject to inhumane treatment in farming
practices such as mulesing.
9. Washing and care – Care of garments requires considerable energy and water,
and may release washing detergent phosphates into local waterways, or may
involve toxic chemicals such as those used in dry-cleaning.
10. End of life management and textile waste –Clothing and textile waste (including
packaging) may end up in landfill or be dumped in developing economies.
11. Greenhouse gases – Methane and other gases are emitted by animal
flatulence, production and agricultural processes, transport, and textile
decomposition in landfill.
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12. Regulatory frameworks, standards and industry certification – Regulations and
voluntary initiatives are often poorly monitored, but will become increasingly
important to accessing markets and demonstrating responsible production to
discerning consumers.
The solutions are complex, and made more so by the lack of a definitive “sustainable”
textile. It is not as straightforward as “natural fibres are better than synthetic”. When
using natural fibres, the energy, water, and chemical use in cultivation, production and
consumer use, washing and care needs to be considered, as do issues such as
environmental damage, and workers’ exposure to hazardous chemicals, dust and
fumes.
The roadmap revealed there is no quick fix to produce the ultimate sustainable
garment. The global trend for “fast fashion” and the reticence of mainstream
consumers to pay a premium price for “ethical fashion” limit responsible business
practice in a highly competitive sector. Consideration of water, energy, chemical and
pesticide use is critical, as is the impact of certain processes on environmental and
human health.
The sustainable garment of the future would be designed carefully
and made from renewable material. It would be pesticide free and
produced by workers in decent working conditions. It would be
washed at low temperatures and have fashion upgrades to extend its
fashionable life. Finally it would be recycled, reused or composted.
(Draper et al 2007, p.2).
Further, it is rare to find a garment that can be traced to being made in one country.
The Gorman roadmap confirmed incomplete knowledge of their supply chain. While
some aspects were well understood, others such as a mechanism to ensure fair and
decent wages and hours of work were vague and based on trust. Also, they did not
have the tools to ask robust sustainability questions, both social and environmental, of
their suppliers and make informed decisions. There is also a reluctance to exert pressure
on suppliers. Both Gorman and their Vietnam manufacturer confirmed that small
production runs meant they had little influence and they did not want to risk losing
suppliers.
The effective monitoring of national laws, voluntary mechanisms, and certification
standards remains a critical challenge. Without improvement, sustainability claims
through labelling will continue to be met with both confusion and scepticism by fashion
label owners, retailers, consumers, and watch dog organisations.
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 10
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The Gorman roadmap clearly demonstrated that innovative, sustainable solutions are
best achieved when incorporated at the earliest design concept stage, and in direct
collaboration with suppliers. It also confirmed that energy efficiency and waste
management gains can be made through careful use of lighting and heating in stores,
and through initiatives designed to promote more sustainable practices among
customers and staff. The use of organic wool made the Merino Tee more easily
traceable and a better environmental choice; and the use of renewable textiles
improved the sustainability performance of the garments at some stages of the
roadmap.
Information, tools and resources
It became clear that the industry gathers information from diverse sources. Industry
magazines and the internet were cited as most useful to keep abreast of global industry
developments, while, networking with industry peers to monitor trends is common.
Suppliers and intermediaries were recognised as having considerable knowledge,
experience and expertise, particularly regarding product and production advances,
and to develop more innovative and efficient business practices. There is also a
growing reliance on business and environmental consultants and auditors, although the
cost is often prohibitive for many SMEs. Non-governmental organisations (NGOs) were
recognised for their knowledge and in-depth understanding of the sustainability issues.
The roadmap highlighted the need for simple and easy to read resources and tools with
a practical focus. Some respondents wanted only basic information on how to make
their businesses more sustainable. Others, with some systems in place, sought more
sophisticated tools that would, for example, enable self-assessment of their business
practices to identify and mitigate potential risks. Suggestions included:
• product information and technical data on the social and environmental
implications of choosing particular fibres, textiles, and production methods
• information on the various certification and accreditation mechanisms,
including an assessment of their credibility, shortcomings, and cost and process
to attain.
• assistance in navigating the global dimensions of their businesses, and the key
social and environmental risks of operating in particular countries
• assistance in managing supplier relationships and partnerships and critiquing
their capacity
• creation of a garment sustainability portal and the innovative use of various
social networking platforms.
• establishment of e-learning frameworks
The Brotherhood of St Laurence has developed three tools in support of the St James
Ethics Centre project: Strengthening supplier relationships pro forma agreement,
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 11
© St James Ethics Centre
Supplier information questionnaire and a fact sheet, Responsible business conduct: the
international dimensions for small medium enterprises.
Role of government
Those interviewed expressed the opinion that the Australian Government could do
more to encourage and reward responsible business practice in the garment industry.
Incentives were needed to offset the higher costs of production, and access to grants
could be based on sustainability criteria.
The government could assist by ensuring the regulations for garments imported are
consistent with those manufactured in Australia. For example, legislation to ban the
importation of garments that have been exposed to hazardous chemicals, that are
prohibited in Australian production. The recently introduced European REACH
(Registration, Evaluation, Authorisation and Restriction of Chemical substances)
legislation was given as a best- practice example.
Introducing an “ethically made” labelling system or “sustainable quality mark” was
raised. However, the challenges were also noted given the complexity of garment
supply chains, the vast number of intermediaries involved, and industry and consumer
concerns about the integrity of some schemes.
Energy efficiency gains made through responsible use of lighting and heating in stores
could be promoted through retail retro-fitting subsidies, similar to those available in the
residential housing sector. This would not only improve sustainability but also create
green jobs. An additional job creation scheme to emerge was government assistance
for SMEs engaging environmental consultants, either directly or from an established
government pool of consultants.
These initiatives may be best overseen through the establishment of a national
corporate responsibility agency to strengthen voluntary mechanisms, disseminate
resources, develop sustainable procurement policy and practice, enforce mandatory
sustainable business regulations and reporting, and devise sustainable business subsidies
and incentives.
The way forward
The Gorman case study confirmed that a roadmap is a useful tool for understanding
the social and environmental impact of business decisions and operations throughout
the supply chain. It revealed that Gorman is leading the way in the SME garment sector
in both sustainability commitments and practice. There is however scope for Gorman to
strengthen this work through a more systematic and verifiable approach, particularly
with regards to labour practices in both Australia and overseas. Responsible business
the HUB of responsible business practice in Australia is a project of St James Ethics Centre 12
© St James Ethics Centre
practice needs to be embedded in the entire business operation, not just the organic
collection and initiatives aimed at reducing energy used in their Australian retail outlets.
Real gains can be made by embedding sustainability principles at the design stage of
production. Further, direct collaboration with suppliers can result in the production of
innovative and more sustainable garments. This was clearly demonstrated through the
partnership between Gorman and their Vietnam supplier, Un-available, which
influenced and inspired Gorman to develop their organic range. In addition, Gorman
has benefited from the direct relationship with The Merino Company (TMC). TMC has a
vertically integrated business model, and significant influence due to their position as a
global wool solutions company. This led to the development of the organic Merino Tee.
A multi-dimensional response is needed to drive responsible business practice. A
combination not only of incentives (e.g. taxation benefits, access to small business and
export development grants and subsidies, market and retail access, preferred supplier
for government procurement) but also of robust and enforceable regulation and
voluntary mechanisms is required, along with the development of practical tools and
resources to assist SMEs.
Recommendations
The Gorman product roadmap identified significant opportunities for the Australian
government to design innovative policy initiatives to strengthen the Australian garment
sector’s capacity to operate in a sustainable and responsible manner. It is
recommended the Australian Government:
1. Establish a national corporate responsibility agency. The agency would have
responsibility for implementing mandatory sustainable business regulations and
reporting, strengthening voluntary mechanisms, developing and disseminating
tools and resources, sustainable procurement policy and practice, and
influencing the development of sustainable business subsidies and incentives.
2. Develop resources, tools and technical assistance on existing and emerging
sustainable fibres, production processes and certification programs. This would
include their potential use in the clothing sector, and an assessment of their
environmental and social sustainability impacts.
3. Facilitate public sector investment in flexibly delivered training packages and
educational resources to build skills and technical capacity to
improve sustainable design and manufacturing in the garment sector.
4. Introduce subsidies and incentives to encourage sustainable business practice.
For example, “tax breaks” for enterprises that develop organic garment
collections, grants to defray the costs of factory audits and attaining
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certification, and subsidies for enterprises interested in retro-fitting existing stores,
and sustainable building options for new stores.
5. Create “green-jobs” through retail retro-fitting initiatives and access to
environmental consultants with expertise in SME manufacturing and retail.
6. Introduce measures like the EU REACH legislation to regulate the use of
chemicals, including in imported clothes.
7. Review programs such as the Textiles, Clothing and Footwear (TCF) Assistance
Packages, Austrade administered Export Market Development Grants (EMDG)
and AusIndustry Enterprise Connect, to ensure funding eligibility criteria is based
on responsible business principles.
8. Implement the 2008 Australian TCF Review recommendation to establish a TCF
Innovation Council ensuring the Council’s terms of reference include social and
environmental sustainability, and Council membership includes individuals and
organisations with experience in this area.
9. Implement the TCF Review recommendation to establish an Ethical Quality Mark
for the Australian garment industry ensuring that the mark encompasses both
Australian and International sourcing, and includes information on country of
origin.
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Introduction
Governments, communities, consumers and international bodies are increasingly
demanding that companies be more accountable for their business operations
offshore. Some respond by doing very little; others are addressing issues such as working
conditions, human rights, and environmental management through responsible
business practices.
The Australian Government (Treasury) has funded St James Ethics Centre over a period
of three years to promote responsible business practice (RBP) in Australia. This work
includes a product road mapping component undertaken by three organisations: the
Brotherhood of St Laurence (BSL), Green Capital and NetBalance. A product roadmap
is a tool to better understand the environmental and social impacts of a particular
product throughout the supply chain, and to assess ways in which these impacts can
be mitigated. The BSL focus was on the garment sector, an industry characterised by
complex global supply chains often including low-wage economies with poor
enforcement of labour and environmental standards. One of Australia’s well-
established fashion labels, Gorman Industries, agreed to open their supply chain for
mapping purposes.
Brotherhood of St Laurence
The Brotherhood of St Laurence (BSL) is a Melbourne-based community organisation
that has been working to reduce poverty in Australia since the 1930s. Our vision is “an
Australia free of poverty”. Our work includes direct service provision to people in need,
the development of social enterprises to address inequality, research to better
understand the causes and effects of poverty in Australia, and the development of
policy solutions at both national and local levels.
The BSL previously operated a small Australian-based garment manufacturing business,
Hunter Gatherer, which is an accredited No Sweat Shop retailer. In addition, the BSL
operates a donated goods business, which sorts, re-sells, and disposes of large
quantities of second-hand clothing.
The authors of this report have extensive research and advocacy experience in the
issues faced by small and medium enterprises in developing corporate responsibility
(specifically in the Australian garment sector), voluntary and mandatory regulatory
frameworks, and standards, and labour rights issues in Australian and Chinese
manufacturing supply chains.
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Gorman Industries
Gorman is an Australian fashion retailer and wholesaler with eight retail outlets in
Sydney and Melbourne and thirty-two wholesale clients, including a major national
department store. The company has an online store, and a mobile pop-up store
constructed from a recycled shipping container which only sells products online. The
company has been operating for ten years.
All manufacturing processes apart from patternmaking and some sample production
are outsourced to suppliers in Australia and overseas in countries such as; Vietnam,
China, Japan and New Zealand.
Gorman has made a public commitment to environmental and social responsibility,
including decent working conditions. They were one of the first fashion retailers in
Australia to develop an organic range of garments. They have undertaken energy and
waste audits of their Australian operations and their Vietnamese manufacturer, and
have developed a Green Guide policy.
Understanding the clothing industry
The clothing and textile industry is a major contributor to the global economy,
encompassing both small and large-scale operations worldwide. It is estimated to be
worth US $1trillion, contribute to 7% of world exports and employ some 26 million people
(Draper et al. 2007, p.3). According to the Council of Textile and Fashion Industries of
Australia (TFIA), clothing and textile sales are worth A$9 billion each year, and the
industry accounts for ten per cent of manufacturing establishments in Australia (TFIA
2006).
Since the 1970s there has been a significant restructuring of the garment industry.
Through the reduction of trade quotas and tariffs and the progressive opening of
markets to imports, a global business model has emerged “based on companies
outsourcing production through global supply chains that demand low-cost and
flexible labour” (Raworth 2004, p.17). Australia has followed these global trends, with a
significant rise in import share of textile clothing and footwear (TCF) products:
Imports as a proportion of …
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