Marketing business
· Read Chapters Five and Seven in the textbook. · Respond to this assignment with a single-spaced, typed document. Most well-thought out responses require at least one full page. Module 3 Assignment: Select a B-2-B firm such as FedEx, Apple, IBM, Boeing, GE, or Caterpillar and assess its business model. Develop a list of particular skills, resources, and strategies that are especially important to the […]