Within the Discussion Board area, write 500-600 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.
Share one of your favorite stores that has created an online option. Then, do a quick comparison of the shopping experience today versus a decade ago. Include the following ideas in your discussion:
Briefly discuss your shopping experience today compared to a decade ago.
Do you shop online today? How much, and for what products?
Should all stores offer an online shopping option? Explain your answer.
How does a hybrid option of shopping in-store and online create value for the customer?
What is one virtual advertising method that captures your attention? Do you think it is an effective method?
Responses to Other Students: Respond to at least 2 of your fellow classmates with at least a 100-word reply about their Primary Task Response regarding items you found to be compelling and enlightening. To help you with your discussion, please consider the following questions:
What did you learn from your classmate’s posting?
What additional questions do you have after reading the posting?
What clarification do you need regarding the posting?
What differences or similarities do you see between your posting and other classmates’ postings?
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